Located in Alabama, Hammer Outdoors Inc. acquired Hammer Fishing Rods in 2022. We are excited about providing our customers new products in the coming years as we continue the pursuit of building the best fishing rods possible. From quality family time spent together with family, to the most competitive events on the water, we are thankful that our rods that will be used to create lifetime memories for our loyal customers. After you fish with your first Hammer Rod you will have to have another. Hammer Fishing Rods are built by anglers for anglers with an extreme focus on power, sensitivity, and performance.